Everybody Should Know How to Write

Poor writing is the bane of our existence.

And, unfortunately, bad writing is everywhere.

My livelihood depends upon being a better writer than most, but that doesn’t mean I am not constantly appalled at the quality of writing put on display by those who think they don’t need to master this form of communication.

I know very successful people who are terrible writers. It boggles the mind that they have made it this far in life without being able to write a complete sentence.

But it is as much on them as it is on the educational institutions that let them slide out with a degree and a less-than-passing knowledge of the English language.

Not everyone needs to know how to write a press release or become a whiz at content marketing. But is too much to ask for an email that doesn’t make me cringe due to the sheer volume of spelling and grammatical errors?

There is no faster way to come off looking like somebody who is not very smart than to write a Facebook post or email riddled with spelling errors. You might have a very important point you want to get across, but nobody will take you seriously if you can’t spell.

It would be easy for me to build the gist of my argument around society’s march toward a future where our attention spans have been reduced to rubble.

But, like I said, that’s the easy cop-out.

We write more than ever. Whether it’s a blog post, a tweet, a Facebook post, a text message, a LinkedIn article, or an e-mail, we speak with people less and we use our words (in various forms) to more. Those who are eloquent in their writing are the people who will succeed, especially as society starts to figure out what professions will live on as we cope with the rise of artificial intelligence.

You don’t have to be a marketer to appreciate eight writing lessons from marketing guru Ann Handley, but it wouldn’t hurt to brush up on this skill.

Your future might depend on it.

Photo by Angelina Litvin on Unsplash