http://www.bradmarley.com/2010/02/how-to-win-at-public-relations-be-smart-or-dont-be-stupid.html Wandering through the intersection of PR, media and technology. Thu, 08 Dec 2011 04:18:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.bradmarley.com/2010/02/how-to-win-at-public-relations-be-smart-or-dont-be-stupid.html/comment-page-1#comment-17 Brad Thu, 04 Feb 2010 09:51:12 +0000 http://69.89.31.226/~bradmarl/?p=29#comment-17 The press release is only going to die if we let it. There is still much value in it; you just need to know how to use it. Thanks for your comment! The press release is only going to die if we let it. There is still much value in it; you just need to know how to use it.
Thanks for your comment!

]]> http://www.bradmarley.com/2010/02/how-to-win-at-public-relations-be-smart-or-dont-be-stupid.html/comment-page-1#comment-16 jon Wed, 03 Feb 2010 04:32:40 +0000 http://69.89.31.226/~bradmarl/?p=29#comment-16 Absolutely, Brad. This makes real sense. There's been a lot of talk about the death of the press release (CF Brian Solis) but a well-targeted release can save journalists considerable time and energy. Especially now newsroom budgets are so mediocre. I do think that with the emergence of social meida, however, it's getting easier to track your "fans" - or interested parties. With the right network on Twitter you could also get your message out to the right people. Absolutely, Brad. This makes real sense. There’s been a lot of talk about the death of the press release (CF Brian Solis) but a well-targeted release can save journalists considerable time and energy. Especially now newsroom budgets are so mediocre.
I do think that with the emergence of social meida, however, it’s getting easier to track your “fans” – or interested parties.
With the right network on Twitter you could also get your message out to the right people.

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